From 9 a.m. to 5 p.m.
Follow-up session: From 10 a.m. to 12 p.m.
Follow-up session online: November 26, 2025
The modern buyer is not interested in your product, your company, or even you. The modern buyer is only interested in what can benefit them. Commercial conversations centered on your product or service, rather than its value, easily lead to pressure to discount your price. This program provides powerful tools to avoid this trap and be more effective in positioning your competitive advantages using strategy, mindset, value, and differentiation.
The Sales Simulator is an experiential module that focuses on the practical application of the skills and knowledge acquired throughout the program.
All the modules in the program have practical cases.
Nova SBE offers a variety of resources to finance your master's degree so that you can complete it without facing possible financial constraints.
By providing resources and personalized assistance we want to ensure that we accompany you in your personal and professional journey.