Early Bird Registration
Apply now to secure this special price
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Early Bird Registration
Exclusive for first applications
-25% on the total tuition fee
Download Brochure
Early Bird Registration
Apply now to secure this special price
-20% on the total tuition fee
Download Brochure
Early Bird Registration
Apply now to secure this special price
-15% on the total tuition fee
Download Brochure
Online
Programa Intensivo
Intensive Program
Marketing, Sales & Operations
Marketing, Vendas e Operações

Sales and Prospect
with Impact

Investment
2.300€
Online
Programa Intensivo
Intensive Program
Marketing, Sales & Operations
Marketing, Vendas e Operações

Sales and Prospect
with Impact

Investment
2.300€
Date
October 2025
October
October 21-24, 2025
Language
English
Inglês
Português
Português
Location
Carcavelos, Lisboa
University St. Gallen (Switzerland)
Nova SBE Executive Education (Portugal)
Rotterdam School of Management, Erasmus University (Netherlands)
European Space Research and Technology Centre in Noordwijk (Netherlands)
Duration
4 days
Format
Face-to-face

From 9 a.m. to 5 p.m.
Follow-up session: From 10 a.m. to 12 p.m.

Formatferramen2hhb

Follow-up session online: November 26, 2025

About this program

Partner

The modern buyer is not interested in your product, your company, or even you. The modern buyer is only interested in what can benefit them. Commercial conversations centered on your product or service, rather than its value, easily lead to pressure to discount your price. This program provides powerful tools to avoid this trap and be more effective in positioning your competitive advantages using strategy, mindset, value, and differentiation.

The Sales Simulator is an experiential module that focuses on the practical application of the skills and knowledge acquired throughout the program.
All the modules in the program have practical cases.

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Why choose this program

For you

  • Recognize and adopt the mindset that captures the attention of the target customer
  • Acquire tools and methodologies for successful presentations, effective communication with decision-makers, scheduling more meetings, and overcoming objections
  • Enhance confidence, flexibility, and autonomy as a sale
  • Recognize and adopt the mindset that captures the attention of the target customer
  • Acquire tools and methodologies for successful presentations, effective communication with decision-makers, scheduling more meetings, and overcoming objections
  • Enhance confidence, flexibility, and autonomy as a sale
  • Recognize and adopt the mindset that captures the attention of the target customer
  • Acquire tools and methodologies for successful presentations, effective communication with decision-makers, scheduling more meetings, and overcoming objections
  • Enhance confidence, flexibility, and autonomy as a sale

For your organization

  • Acquire methodologies to enhance the credibility of the company, product, and salesperson
  • Efficiently manage prospecting activities to optimize time and resources
  • Create opportunities for converting leads and prospects into customers
  • Strengthen the sales team and achieve behavior change
  • Acquire methodologies to enhance the credibility of the company, product, and salesperson
  • Efficiently manage prospecting activities to optimize time and resources
  • Create opportunities for converting leads and prospects into customers
  • Strengthen the sales team and achieve behavior change
  • Acquire methodologies to enhance the credibility of the company, product, and salesperson
  • Efficiently manage prospecting activities to optimize time and resources
  • Create opportunities for converting leads and prospects into customers
  • Strengthen the sales team and achieve behavior change

What are the advantages of attending an Executive Master's Degree?

Online training

What are the advantages of attending an online program?

What people say about this program

Reviews

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Excellence in connecting to the business world.

Get to know some of our partners:
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Merit scholarships

Nova SBE offers a variety of resources to finance your master's degree so that you can complete it without facing possible financial constraints.
By providing resources and personalized assistance we want to ensure that we accompany you in your personal and professional journey.

  • Merit Scholarships (all students are eligible to apply for merit scholarships)
  • Support for Collective Entities
  • Income Share Agreement
  • Payment in installments

Eligibility

  • Marketing and Strategy
  • Only candidates from accredited or recognized schools in their countries of origin will be admitted.
  • Candidates from Bachelor's programs with an academic degree in scientific areas such as Management, Technologies, and Social Sciences are accepted.
  • Candidates must have at least five years of experience in functions relevant to their academic area, preferably executives, managers, and middle management, who wish to improve or update their Strategy and Marketing skills.
  • English language skills are required as some of the curricular units will be taught in English.
  • Apenas serão admitidos/as candidatos/as oriundos de escolas acreditadas ou reconhecidas nos países de origem.
  • São aceites candidatos/as de programas de licenciatura com um grau académico em áreas científicas como Gestão, Tecnologias, Ciências Sociais ou outras afins.
  • Os/as candidatos/as devem ter no mínimo cinco anos de experiência em funções relevantes para a sua área académica, preferencialmente executivos, dirigentes e quadros médios, que pretendam melhorar ou atualizar as suas competências Estratégia e Marketing. 
  • É necessário conhecimentos de língua inglesa, já que algumas das unidades curriculares serão lecionadas neste idioma.
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